Jamie Bachrach, Owner and Travel Advisor at Wandering Puffin, shares practical insights into how he builds trips, works with partners, and decides which suppliers earn his trust.

With nearly 30 years in the travel industry, Jamie brings a distinctive perspective shaped by his background in education, independent travel advising, and extensive firsthand travel. In this interview, he talks about how clients come to him with very different ideas and expectations, why trusted local partners are so important, and what suppliers need to do to stand out in a crowded marketplace.

What you’ll learn in this interview

• How Jamie’s journey into travel began, and how it has shaped the way he works today
• Who his clients are, and what they typically come to him for
• How clients approach travel planning, and how he helps shape their ideas into successful trips
• How he chooses which trade events to attend, and what makes them worthwhile
• How he works with DMCs compared with direct suppliers when building itineraries
• Whether supplier relationships can be built online, or still depend on meeting in person
• What makes a supplier stand out and earn his attention
• What success looks like for him in the travel industry today

Who this interview is for

This interview is especially relevant for:

Hotels looking to build stronger relationships with travel advisors
DMCs and receptive operators wanting to better understand how advisors choose partners
Attractions, guides, and experience providers targeting customised travel programmes
Suppliers seeking more effective ways to approach experienced travel buyers

Watch the interview below to hear directly from Jamie about what matters most when building trusted partnerships in travel.